General Overview

Gro is an AI‑powered LinkedIn automation tool designed for B2B sales teams. It automates prospecting, connections, and outreach at scale—while maintaining personalization and authenticity to help grow your network and pipeline.

Gro is built for B2B sales professionals and teams who want to scale their LinkedIn outreach without sacrificing personalization.

Specifically, Gro is for:

Whether you're a solo rep or running a 50-seat sales org, Gro helps you reach more prospects, start more conversations, and close more deals—without the busywork.

Gro is used by a wide range of companies — from fast-growing startups to established B2B teams. It’s especially valuable for:

If your business relies on LinkedIn for prospecting, or relationship-building, Gro can help you scale with personalization and efficiency.

Gro is ideal for anyone on your team who actively connects with prospects or builds relationships on LinkedIn — especially in B2B settings focused on reaching ideal customers and decision-makers.

GTM leaders typically define the criteria for lead enrichment, segmentation, and outreach strategy, while individual team members execute campaigns based on those targets.

This includes:

At startups, a growth lead often sets up and runs all outreach efforts single-handedly using Gro.

At outbound agencies, one founder or strategist may manage campaigns for multiple clients across different verticals.

Gro helps these roles scale their efforts while keeping outreach personalized and efficient.

Gro helps your sales team save time and boost results by automating personalized LinkedIn outreach at scale. With AI-powered messaging, smart lead filtering, and automated follow-ups, your team can focus on real conversations—not repetitive tasks. The platform also offers campaign analytics, team seat management, and real-time performance tracking to optimize your outreach strategy and improve conversion rates.

Yes. With Enterprise plans, agencies can run multi-channel and multi-agent campaigns, managing outreach across multiple client accounts with centralized oversight and analytics.

Gro credits are used to enrich lead data. Each data point costs a set number of credits:

- 1 credit for profile or email enrichment

- 5 credits for phone number enrichment

Some features (like company data) are coming soon

Gro replaces LinkedIn automation, lead enrichment tools, email outreach platforms, and manual CRMs — all in one AI-powered workspace.

Gro combines public LinkedIn data, user-imported leads (CSV or CRM), and third-party providers like Apollo to deliver verified, high-quality prospects.

Gro is an all-in-one, self-learning AI sales copilot — combining lead discovery, enrichment, outreach, and CRM in one platform. Powered by Gro Brain, it learns from your data, scores leads by fit and intent, and personalizes every message to feel truly human. No more tool stacks, guesswork, or spam.

No — you can use Gro with a free LinkedIn account. However, we strongly recommend a paid LinkedIn plan, as it allows you to send 80–100 connection requests per day, which helps you scale outreach more effectively.

Yes! Gro integrates with tools like HubSpot, Mailchimp, and Slack, with more (like Pipedrive, Zoho, and Freshsales) coming soon. You can also sync leads via CRM, webhooks, and CSV upload — no manual data entry needed.

Gro currently supports LinkedIn for outbound campaigns. Email outreach is coming soon.

Both teams can collaborate and share insights across accounts.

Yes! Gro provides built-in guidance, a step-by-step onboarding tutorial, and full support to help you launch your first campaign.

👉 Start here: How to Start Your First Campaign
🎥 Watch the Gro Tutorial

Yes, you can connect your email for seamless outreach.

Click here to learn to connect to Email

Yes, you can adjust your plan whenever your needs change.

A seat (or sender) refers to an individual LinkedIn account managed within Gro. Each seat represents one user license requiring its own plan subscription.

Yes, you can use Gro with multiple LinkedIn accounts — one per seat. Each Gro seat is tied to a unique LinkedIn profile, allowing teams or agencies to manage outreach for multiple users or clients. To add more LinkedIn accounts, simply assign additional seats in your workspace.

Gro offers three plans: