Gro is an AI‑powered LinkedIn automation tool designed for B2B sales teams. It automates prospecting, connections, and outreach at scale—while maintaining personalization and authenticity to help grow your network and pipeline.

Gro is built for B2B sales professionals and teams who want to scale their LinkedIn outreach without sacrificing personalization.

Specifically, Gro is for:

Whether you're a solo rep or running a 50-seat sales org, Gro helps you reach more prospects, start more conversations, and close more deals—without the busywork.

Gro is used by a wide range of companies — from fast-growing startups to established B2B teams. It’s especially valuable for:

If your business relies on LinkedIn for prospecting, or relationship-building, Gro can help you scale with personalization and efficiency.

Gro is ideal for anyone on your team who actively connects with prospects or builds relationships on LinkedIn — especially in B2B settings focused on reaching ideal customers and decision-makers.

GTM leaders typically define the criteria for lead enrichment, segmentation, and outreach strategy, while individual team members execute campaigns based on those targets.

This includes:

At startups, a growth lead often sets up and runs all outreach efforts single-handedly using Gro.

At outbound agencies, one founder or strategist may manage campaigns for multiple clients across different verticals.

Gro helps these roles scale their efforts while keeping outreach personalized and efficient.

Gro helps your sales team save time and boost results by automating personalized LinkedIn outreach at scale. With AI-powered messaging, smart lead filtering, and automated follow-ups, your team can focus on real conversations—not repetitive tasks. The platform also offers campaign analytics, team seat management, and real-time performance tracking to optimize your outreach strategy and improve conversion rates.

Yes. With Enterprise plans, agencies can run multi-channel and multi-agent campaigns, managing outreach across multiple client accounts with centralized oversight and analytics.

Gro replaces LinkedIn automation, lead enrichment tools, email outreach platforms, and manual CRMs — all in one AI-powered workspace.

Gro combines public LinkedIn data, user-imported leads (CSV or CRM), and third-party providers like Apollo to deliver verified, high-quality prospects.

Gro starts at $49/month for solo users and $99/month per seat for teams. Enterprise plans are available with custom pricing for larger teams — see full pricing here.

Gro is an all-in-one, self-learning AI sales copilot — combining lead discovery, enrichment, outreach, and CRM in one platform. Powered by Gro Brain, it learns from your data, scores leads by fit and intent, and personalizes every message to feel truly human. No more tool stacks, guesswork, or spam.

No — you can use Gro with a free LinkedIn account. However, we strongly recommend a paid LinkedIn plan, as it allows you to send 80–100 connection requests per day, which helps you scale outreach more effectively.

Yes! Gro integrates with tools like HubSpot, Mailchimp, and Slack, with more (like Pipedrive, Zoho, and Freshsales) coming soon. You can also sync leads via CRM, webhooks, and CSV upload — no manual data entry needed.

Gro currently supports LinkedIn for outbound campaigns. Email outreach is coming soon.

Both teams can collaborate and share insights across accounts.

Yes! Gro provides built-in guidance, a step-by-step onboarding tutorial, and full support to help you launch your first campaign.

👉 Start here: How to Start Your First Campaign
🎥 Watch the Gro Tutorial

Yes, you can connect your email for seamless outreach.

Click here to learn to connect to Email

Yes, you can adjust your plan whenever your needs change.

A seat (or sender) refers to an individual LinkedIn account managed within Gro. Each seat represents one user license requiring its own plan subscription.

Yes, you can use Gro with multiple LinkedIn accounts — one per seat. Each Gro seat is tied to a unique LinkedIn profile, allowing teams or agencies to manage outreach for multiple users or clients. To add more LinkedIn accounts, simply assign additional seats in your workspace.

Gro offers three plans:

No — once a campaign is live, the flow is locked. To make changes, pause it and create a new campaign using the same list. Gro will skip leads already contacted.

Yes, we recommend no more than 2 campaigns

- MQL (Marketing Qualified Lead): A lead that fits your ICP and shows early engagement — like replying, viewing your profile, or showing interest.

- SQL (Sales Qualified Lead): A lead showing strong buying intent — such as requesting a demo, asking about pricing, or booking a call.

Gro uses AI to automatically assign MQL and SQL stages based on fit and behavior — but yes, you can manually update lead stages at any time in the Social CRM Table.

Usually just a few minutes—Gro guides you step-by-step.

Yes, you can clone any campaign to save time and reuse what works.

Yes — when launching a campaign, you can set the daily start time and define the runtime duration. 👉 Learn how to Start Your First Campaign

Yes—the system learns from what works for you.

Yes—Gro improves messaging suggestions as your results grow.

Gro’s AI automates your outbound workflow by finding the right leads, generating personalized messages, and sequencing actions like profile visits, connection requests, and follow-ups. It analyzes each lead’s role, company, and behavior to craft human-like outreach

Gro’s AI Writing Assistant helps you craft personalized messages with just a few clicks. In your workflow, under the “Send Message” step, turn on the AI Writing Assistant.

You can customize how the AI generates your message by configuring:

For the best results, provide a clear message purpose to guide the AI. This helps it understand your intent and generate a message that feels relevant and authentic. This field is required for stronger personalization.

👉Click here to learn how to use AI to craft personalized messages.

The AI Post Commenter interacts with your prospects' posts intelligently, increasing engagement and helping you build stronger connections.

Gro automates profile visits, connection requests, follow-ups, post commenting, profile follows, and company page follows to increase your engagement.

Once you import your prospect list, you can set up an automated workflow using Gro’s campaign builder. We provide ready-to-use templates that guide you through strategic steps — from engaging with posts to sending connection requests and follow-up messages.

After saving your flow, Gro will automatically run the campaign, executing each step according to your settings — so you can stay productive while maintaining a personal touch.

Gro’s Propensity Score rates how likely a lead is to convert, based on factors like role fit, company profile, and tech relevance — so you can focus on the best-fit prospects first.

Yes! Just click on any lead in the Social CRM table — the panel on the right will show their activity timeline, including actions like profile visit, post engagement, etc. This gives you a clear view of where they are in the outreach flow.

Gro’s AI analyzes each lead across three key dimensions:

- Role & Seniority Fit – Are they the right person to make or influence buying decisions?

- Company Profile Fit – Does their company align with your ideal customer profile (industry, size, growth stage)?

- Tech Relevance – Do they adopt tech solutions like yours? Are they likely to invest in new tools?

Gro calculates a Propensity Score for every lead based on these factors — so you can prioritize high-fit, high-intent prospects with confidence.

Yes — Gro IQ gives each lead a propensity and intent score, so you can choose to add only the ones with high scores into your campaigns.

- Propensity Score predicts likelihood to convert, based on role, company fit, and data history.

- Intent Score measures real-time buying behavior and engagement, so you know when they’re ready to act.

Yes, just click on the lead’s score in the Social CRM table to view a detailed breakdown. Gro shows you exactly what influenced the score, including role fit, company profile, tech signals, and engagement behavior.

Gro detects which tools a company is using, when they adopt new solutions, and where gaps exist — helping you time your outreach when they’re in an active buying cycle.

Gro identifies buying intent based on real engagement signals — like replying to your messages, sharing contact info, scheduling exploratory calls, or expressing interest in future chats. Higher-intent signals include demo requests, pricing questions, or repeated interactions. All of this is tracked and scored automatically by Gro Brain.

Scores refresh automatically as new data comes in.

Sync happens automatically in near real-time.

Most users see engagement within the first few days.

The system updates continuously to keep signals and scores accurate.

Gro emphasizes safety and compliance with LinkedIn by using auto warm-up, throttle controls, and smart limits—designed to mimic natural behavior and reduce risk of restrictions. Users should also adhere to LinkedIn’s usage policies.

Yes, Gro is designed with LinkedIn's terms of service in mind. We use ethical automation practices, maintain safe engagement limits, and include random delays between actions to ensure your account's safety.

These limits have been set through thorough and continuous testing for safe compliance with LinkedIn's terms.

The number of connection requests Gro can send depends on your LinkedIn account type:

⚠️ If you reach your invitation limit, LinkedIn will display an error — 422/cannot_resend_yet.

Gro works with both free and premium LinkedIn accounts. However, premium accounts may unlock additional advantages for outreach.

No—Gro operates within LinkedIn-safe limits to protect your account.

By respecting rate limits and using safe, human-like automation.

Your data is encrypted and secured to industry standards.

Yes—Gro follows strict global data regulations.

No—Gro never stores raw credentials.

Yes! You can watch our full demo video to see how Gro works in action.
🎥 Watch the demo on YouTube
📚 You can also explore our product tutorial series for step-by-step guidance.
Don’t forget to subscribe to our YouTube channel for future updates!

When your free trial ends, your subscription will automatically begin, and the payment method on file will be charged — unless you cancel before the trial period expires. To avoid charges, you can cancel anytime during the trial in your account settings. Your campaigns, settings, and data will be saved, so you can pick up right where you left off once you upgrade.

You can find tutorial videos directly in Gro. Just head to the bottom left corner and click on “Tutorial Guide”—there you'll find a 4-step walkthrough to help you get started.

For more in-depth help, visit our Help Center, where you’ll find:

👉 Getting Started – A step-by-step guide to launching your first campaign

👉 Best Practices – Tips on optimizing your outreach for better results

You can reach our support team in a few ways:

You can submit a bug report or feature request directly from the Gro home page. Just scroll down and select either the Feature Request or Report a Bug ticket option. Fill in the details to let us know what you'd like to share.

Alternatively, you can send us a message by selecting the appropriate option in the chat. Your request will be shared with our product team, and we’ll notify you by email if there are any updates or changes related to your submission.